Tag: self-esteem

A Cornell University communication expert claims that Facebook can be used to reinforce our self-worth. Particularly, users that receive negative feedback in every day life, tend to be instinctively drawn toward their own profiles to enhance their self-esteem and reinforce their sense of self. According to co-author Jeff Hancock, “the extraordinary amount of time people spend on Facebook may be a reflection of its ability to satisfy ego needs that are fundamental to the human condition.” As opposed to the typical view that Facebook is merely an activity that wastes time and often leads to negative consequences. To test the hypothesis, 88 undergraduate students were asked to deliver a short speech. Students were then offered to look over their own Facebook profiles or someone