<!– google_ad_section_start –>These are tech transition times for everyone – including seniors and their devices. In case you didn’t see it, the Pew numbers about smartphone use are out – 27{c754d8f4a6af077a182a96e5a5e47e38ce50ff83c235579d09299c097124e52d} of the 65+ have smartphones, up from 19{c754d8f4a6af077a182a96e5a5e47e38ce50ff83c235579d09299c097124e52d} last year. Given the date of that data (from last fall), let’s just assume that this number is actually lower than today's reality. So why should a PERS reseller or manufacturer care? First because carriers don’t want to sell feature/clamshell phones any more. They make it difficult to even find them. They are selling smartphones to people who don’t want or use all of the features they have, but they’re buying them anyway because that is what they’re being
Tag: mobile pers
Five (pretty smart) watches – acknowledging that seniors exist
<!– google_ad_section_start –>Should smart watches target and serve seniors? Erik Wicklund observed in mHealth News that the smartwatch hype about Apple’s rock-the-world has mesmerized the media. He mentions Microsoft Band and Pebble. Really from a hype-opmeter perspective, that was gracious, but those products already shipping are not generally thought of as ‘MAGICAL.’ Do seniors need a Smartwatch? Does anyone need all the smarts being invented? Let’s just call that a rhetorical question for now. Note these five smart watches for seniors, in alphabetical order, information from websites or reviews. These are available now or planned to be released soon: <!– google_ad_section_end –>read more