I spend a lot of time talking about evolutionary blueprints, primordial logic and genetic instinct because I happen to think there’s value in it. We live today with the belief (or maybe bluster) that we’re “evolved” beyond our evolution. Too often there’s a resistance to scrutinize our innate responses to the world, to question our choices or to imagine that what we want to pursue is anything other than deep and enlightened rationality at its finest. Sometimes people are offended by the concept of seeing themselves as products of their evolution. For some people, it’s the equivalent of calling them advanced animals, to which I basically agree (much to their continuing exasperation). And, yet, there’s the crux of our human story – these additional, incredible capabilities that